NemoClaw Knowledge Wiki

ChatGPT Projects

4 min read

https://www.youtube.com/watch?v=We5RZBECvPs

The video, presented by Alicia, is a comprehensive guide to using ChatGPT Projects like a professional, aiming to boost productivity and marketing efforts. **What are ChatGPT Projects?**Alicia explains that projects are like dedicated “smart workspaces” or “intelligent folders” within ChatGPT. They are designed to keep all relevant work for an ongoing task (like client projects, marketing campaigns, or writing a book) organized and in context. This means every new chat within a project is already “dialed in” with the necessary information, eliminating the need to start from scratch. Projects consolidate chats, uploaded files (brand guides, research, etc.), and custom instructions into one neatly organized place. **Availability:**Currently, ChatGPT Projects are available for users on the Plus (



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How to Set Up a Project:

  1. Click “New project” on the left sidebar.
  2. Name your project (e.g., “Serene Spaces Marketing”).
  3. You can optionally change the folder color for visual organization.
  4. A significant new feature is the ability to use multiple AI models (like GPT-4o, o3, o4-mini, etc.) within the same project, offering greater flexibility.
  5. Add Files: Upload relevant documents (customer journey, testimonials, product details) to provide deep context to the AI.
  6. Add Instructions: This is crucial for guiding the AI’s responses. Alicia recommends:
    • Assigning a role or persona to ChatGPT (e.g., “You are an expert market researcher with 20 years of experience”).
    • Specifying desired output formats (e.g., “Provide answers in bullet points,” “Generate lists when appropriate”).
    • Defining the desired tone (e.g., “Maintain a professional and authoritative tone”).
    • She provides a very detailed example prompt that leverages famous marketers’ styles (David Ogilvy, Gary Halbert, Alex Hormozi, Dan Kennedy, Jason Fladlien) to achieve specific communication goals. This detailed setup ensures consistency and quality in the AI’s output.

Use Cases Demonstrated:

  1. High-Converting Marketing Copy: Alicia shows how to generate VSL (Video Sales Letter) and landing page copy for a hypothetical premium home organization business (“Serene Spaces Collective”). By feeding ChatGPT the project files (customer pain points, testimonials, product details) and detailed instructions, it generates copy that is highly relevant, addresses pain points, builds credibility, and drives opt-ins, saving significant time.
  2. Lead Nurturing Email Sequence: For the same business, Alicia demonstrates generating a 5-email sequence. She uploads the lead magnet PDF as an additional file for the project. The detailed prompt instructs ChatGPT on the goals and content for each email, resulting in a full sequence generated in minutes, ready for light editing.

**Moving Chats into Projects:**Existing chats outside a project can be moved into a project by clicking the three dots next to the chat title on the left sidebar, selecting “Add to project,” and choosing the desired project. Difference Between Projects and Custom GPTs:

  • ChatGPT Projects: Ideal for ongoing work and personal organization. They keep all files, instructions, and related chats together in a well-organized workspace. A key benefit is access to multiple AI models.
  • Custom GPTs: Used for specialized, reusable AI tools. They have a specific persona and function, can be shared with others (team, specific links, or even on the GPT Store), and can have unique capabilities like web browsing or connecting to other apps. Custom GPTs currently use the GPT-4o model as their underlying engine.

Limitations of ChatGPT Projects:

  • No direct cross-chat referencing: Chats within the same project cannot directly reference content from _other chats_within that same project. Each chat is distinct. (A workaround is to save chat content as a file and upload it to the project files for other chats to access).
  • Limited native shareability of the project environment: You cannot directly share the entire project environment with others for collaborative real-time work. Projects are best suited for solo work.
  • Context Window Awareness: AI models still have a “context window” limit to the amount of information they can actively consider at once. For very large files or numerous files, the AI might not recall every single piece of information perfectly all the time. It’s “good, but it’s not infinite.”

Alicia encourages viewers to try these tips to enhance their ChatGPT experience.

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