Rock Health

Overview

Rock Health is a research and advisory firm focused on digital health, providing data-driven insights into healthcare technology trends, market analysis, and policy implications.

Key Research & Publications

• Duc Tran - Health vs. privacy The risk-risk tradeoff in using COVID-19
  • Examines the risk-risk tradeoff between public health benefits and privacy concerns in the deployment of Contact-Tracing Apps during the covid-19 pandemic.
  • Utilizes fsQCA (Fuzzy-set Qualitative Comparative Analysis) to evaluate conditions under which health risks and privacy risks co-occur or mitigate each other.
  • Published in Technology in Society (Elsevier, 2020/2021), authored by Cong Duc Tran with affiliation to Rock Health.
  • Highlights the tension between reliable public health communication tools and individual privacy rights, noting that effective contact tracing requires balancing these competing interests.